Fatores determinantes na escolha de apartamentos

Journal article


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Publication Details

Subtitle: estudo empírico em Portugal
Author list: Pacheco, L. & Tavares, F.
Publisher: Instituto Superior de Entre Douro e Vouga
Publication year: 2015
Journal: International Journal of Marketing, Communication and New Media (2182-9306)
Volume number: 4
Issue number: 3
Start page: 5
End page: 26
Number of pages: 22
ISSN: 2182-9306
Languages: Portuguese-Portugal (PT-PT)


Abstract

This paper researches the determinant factors in the demand for apartments, evidencing
statistically significant differences in the demand for a sample of 427 individuals. There
are differences in preferences according to gender, age, income and educational levels.
The factor analysis reveals four determinant factors for the demand for apartments:
negative externalities, positive externalities, location of business in the ground-floor and
proximity to public services. Essentially people seek to move away from negative
externalities and wish to have a house close to positive externalities. Real estate
developers should be aware of these preferences in their efforts to fulfill their customers’
preferences.


Keywords

Factor analysis, Housing preferences, Location of housing, Property valuation, Real estate externalities


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Last updated on 2019-10-08 at 00:15